Anyone that has tried to rank for particular keywords, especially in the last two years on Google, has probably found quite a bit of difficulty. It has to do with its latest updates, called Penguin and Panda. These updates target websites that are generating huge amounts of backlinks suddenly, as well as placing content that is not unique at all. The key to bypassing these updates, and finding your way to the top of the search engines, is by using these two strategies below.
By following the rules that Google has presented, and complying with their updates, you can actually benefit from what they have done, and profit based upon the Google Panda and Penguin updates that come out every couple months.
Although blasting links still might work with high authority sites, if you want to rank your own site, you need to use high quality links. If you can get a link from an authority site pointing at your website, even if it is brand-new, the page rank of that website will help boost it to the top.
Finally, you need to add some high PR backlinks to your website. These can come from either follow or no follow links. They follow link means that the link is passing link juice to your website, helping it to move up in the search engines. A no follow is theoretically not passing any link juice, but depending upon the website, it may actually be providing help based upon its authority.
By consistency, we mean that the links need to be gradual, from different types of websites, and should vary in page rank as well. By complying with the Google Panda and Penguin updates, you will be able to rank high in the search engines by simply complying with what Google is looking for.
By following the rules that Google has presented, and complying with their updates, you can actually benefit from what they have done, and profit based upon the Google Panda and Penguin updates that come out every couple months.
Although blasting links still might work with high authority sites, if you want to rank your own site, you need to use high quality links. If you can get a link from an authority site pointing at your website, even if it is brand-new, the page rank of that website will help boost it to the top.
Finally, you need to add some high PR backlinks to your website. These can come from either follow or no follow links. They follow link means that the link is passing link juice to your website, helping it to move up in the search engines. A no follow is theoretically not passing any link juice, but depending upon the website, it may actually be providing help based upon its authority.
By consistency, we mean that the links need to be gradual, from different types of websites, and should vary in page rank as well. By complying with the Google Panda and Penguin updates, you will be able to rank high in the search engines by simply complying with what Google is looking for.
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